U.S.'s Largest Options Market Uses Smart Notification Services to Routinely Alert Traders in Real-Time of Key Developments
New York, NY, --[EMERGENCY NOTIFICATION NEWS]-- August 21, 2006 - Send Word Now™, today announced that the Chicago Board Options Exchange (CBOE), the largest options marketplace in the United States, selected Send Word Now as a key communications tool for routine and emergency alerts.
CBOE has been the leader in options volume every year since it founded the listed options industry in 1973. As the largest options marketplace in the U.S., it is critical that the exchange be able to quickly, securely and easily communicate on both a routine and emergency basis with its entire trading community. In addition, CBOE sought a communication service that could provide business continuity in the event of an emergency.
"We selected Send Word Now's Smart Notification Services because it allows us to easily notify all of our traders and staff of critical information in real-time so that they can respond accordingly," said Jack O'Neill, CBOE Director of E Help Desk, Market Operations. "For CBOE, the system is multi-faceted, as we rely on it to efficiently manage our message delivery, disseminate important news, and update our contacts data base. Furthermore, the functionality built into the system will allow us to utilize the service as the backbone of our communications network should we need to maintain business continuity in the event of a major trading disruption to the exchange or the markets."
CBOE, the largest options marketplace in the United States and the creator of listed options, is regulated by the Securities and Exchange Commission (SEC). For additional information about CBOE and its products, access the CBOE website at www.cboe.com.
