Employees Instantly Alerted During Two Recent Natural Disasters
New York, NY --[EMERGENCY NOTIFICATION NEWS]-- April 12, 2005 - Send Word Now, an emergency notification service has welcomed Pfizer Inc. to its family of customers and is now on call 24/7 to help employees of the world's largest research-based pharmaceutical company stay informed and keep connected, especially during emergencies.
Send Word Now services enable Pfizer, along with other Fortune 1000 companies and large government agencies, to send a single message to hundreds or thousands of employees globally, reaching voice and text devices in minutes. Send Word Now reach employees where they choose to be reached, through cell phones, work phones, home phones, e-mail, pagers, PDAs, and text messaging devices.
Using Send Word Now's notification services, key management at Pfizer can verify that an employee is safe or perhaps needs help during an emergency. Pfizer recently used Send Word Now during two major natural disasters: to arrange an emergency executive conference in the wake of the Indian Ocean tsunami; and to cancel an employee meeting during last year's Florida hurricane season.
Michael Dee, manager of the Pfizer Global Security Operations Center uses Send Word Now as key component of a system that tracks intelligence about the security of the company's physical assets and the safety of its employees. "As soon as our global security team learned of the tsunami, we used Send Word Now to reach our senior team around the world and arranged a conference call within 15 minutes to devise a crisis plan," said Dee. "We sent voice and text messages to all their designated communication devices and received and reviewed responses in real time."
Pfizer also used the Send Word Now service to alert 150 employees scheduled to travel to an internal security conference in Key Biscayne, Florida, when a major hurricane traveling north across the Florida Keys suddenly changed direction and turned toward the area where the conference was to take place.
With one phone call to Send Word Now, Dee delivered voice and text messages to all 150 employees, informing them that the conference would be postponed. Dee also requested that each employee send a response back to Send Word Now, confirming their whereabouts. The employees cancelled their flight reservations and avoided the danger of being caught in the hurricane.
